{"id":4753,"date":"2025-05-13T14:00:28","date_gmt":"2025-05-13T12:00:28","guid":{"rendered":"https:\/\/www.optimum-sorting.com\/safe-on-the-road-with-optimum-sorting\/"},"modified":"2026-01-12T11:24:47","modified_gmt":"2026-01-12T09:24:47","slug":"safe-on-the-road","status":"publish","type":"post","link":"https:\/\/www.optimum-sorting.com\/en\/safe-on-the-road\/","title":{"rendered":"Safe on the road with Optimum Sorting"},"content":{"rendered":"[vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; overflow=&#8221;visible&#8221; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; column_position=&#8221;default&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221;][vc_column_text css=&#8221;&#8221; text_direction=&#8221;default&#8221;]\n<p style=\"text-align: justify;\"><em>At Optimum Sorting, we see <strong>innovation<\/strong> and <strong>social responsibility<\/strong> as two sides of the same coin. While we\u2019re committed to developing cutting-edge sorting solutions, we also believe in building a safer, more aware society. That\u2019s why we proudly joined the <strong><span style=\"color: #9bab2c;\"><a href=\"https:\/\/printcity.be\/veilig-op-weg\/\">Safe on the Road<\/a><\/span><\/strong>\u00a0(Veilig op weg in Dutch) campaign by <strong>Printcity<\/strong>; a powerful initiative that mobilizes companies to help protect children in traffic. As part of this initiative, we donated bright fluorescent backpack covers to 100 students at the Municipal Primary School in Kuringen (Hasselt, Belgium), <\/em><em>making them more visible and safer in traffic.<\/em><\/p>\n<p>&nbsp;<\/p>\n<h3 style=\"text-align: left;\">Businesses and communities joining forces<\/h3>\n<p style=\"text-align: justify;\">The true strength of the Safe on the road campaign lies in its spirit of collaboration. By bringing together companies, schools, sports clubs, and youth organizations, Printcity has created a powerful platform for local impact, one that turns shared responsibility into shared action. As a participating company, you\u2019re invited to choose which school or organization you want to support, and how; whether through fluorescent backpack covers, safety vests, or other visibility-enhancing items. It\u2019s a flexible, hands-on approach that makes it easy to give back in a way that\u2019s both meaningful and practical.<\/p>\n<p style=\"text-align: justify;\">But the benefits go far beyond visibility. This initiative strengthens the connection between local businesses and the communities they serve. It\u2019s a living example of corporate social responsibility \u2014 not as a slogan, but as something you can see, feel, and measure in real life. At Optimum Sorting, we\u2019re proud to stand alongside other organizations that believe in safer roads and stronger communities.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5788 size-full\" src=\"https:\/\/www.optimum-sorting.com\/wp-content\/uploads\/2025\/05\/Veiligopweg-blogarticle-2.jpg\" alt=\"Safe on the Road with Optimum Sorting\" width=\"1000\" height=\"667\" srcset=\"https:\/\/www.optimum-sorting.com\/wp-content\/uploads\/2025\/05\/Veiligopweg-blogarticle-2.jpg 1000w, https:\/\/www.optimum-sorting.com\/wp-content\/uploads\/2025\/05\/Veiligopweg-blogarticle-2-300x200.jpg 300w, https:\/\/www.optimum-sorting.com\/wp-content\/uploads\/2025\/05\/Veiligopweg-blogarticle-2-768x512.jpg 768w, https:\/\/www.optimum-sorting.com\/wp-content\/uploads\/2025\/05\/Veiligopweg-blogarticle-2-900x600.jpg 900w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/p>\n<p>&nbsp;<\/p>\n<h3 class=\"wp-block-heading\">Creating safer streets<\/h3>\n<p style=\"text-align: justify;\">At Optimum Sorting, safety is second nature, especially within our own workplace. But what about the world just outside our doors? How can we, as a company, extend that same care to the communities around us? That\u2019s why we partnered with Printcity to take meaningful action. Creating these covers\u00a0was a simple gesture, but one that shines bright in more ways than one. Because when children are more visible, they\u2019re also more protected. And when companies come together to support their communities, real change becomes possible.<\/p>\n[\/vc_column_text][\/vc_column][\/vc_row][vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; overflow=&#8221;visible&#8221; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221; column_padding_position=&#8221;all&#8221; column_element_direction_desktop=&#8221;default&#8221; column_element_spacing=&#8221;default&#8221; desktop_text_alignment=&#8221;default&#8221; tablet_text_alignment=&#8221;default&#8221; phone_text_alignment=&#8221;default&#8221; background_color=&#8221;#ffffff&#8221; background_color_opacity=&#8221;1&#8243; background_hover_color_opacity=&#8221;1&#8243; column_backdrop_filter=&#8221;none&#8221; column_shadow=&#8221;none&#8221; column_border_radius=&#8221;none&#8221; column_link_target=&#8221;_self&#8221; column_position=&#8221;default&#8221; gradient_direction=&#8221;left_to_right&#8221; overlay_strength=&#8221;0.3&#8243; width=&#8221;1\/1&#8243; tablet_width_inherit=&#8221;default&#8221; animation_type=&#8221;default&#8221; bg_image_animation=&#8221;none&#8221; border_type=&#8221;simple&#8221; column_border_width=&#8221;none&#8221; column_border_style=&#8221;solid&#8221; column_padding_type=&#8221;default&#8221; gradient_type=&#8221;default&#8221;][nectar_single_testimonial testimonial_style=&#8221;small_modern&#8221; image=&#8221;8565&#8243; text_color=&#8221;#868686&#8243; color=&#8221;Default&#8221; quote=&#8221;Together, we created custom fluorescent backpack covers, proudly featuring the Optimum Sorting logo and the message \u2018Safe on the road with\u2019. These vibrant covers were handed out to the students of the Primary School of Kuringen (in Hasselt, Belgium), just a stone\u2019s throw from our international headquarters.&#8221; name=&#8221;Steve Raskin&#8221; subtitle=&#8221;Co-founder Optimum Sorting&#8221;][\/vc_column][\/vc_row]\n","protected":false},"excerpt":{"rendered":"<p>[vc_row type=&#8221;in_container&#8221; full_screen_row_position=&#8221;middle&#8221; column_margin=&#8221;default&#8221; column_direction=&#8221;default&#8221; column_direction_tablet=&#8221;default&#8221; column_direction_phone=&#8221;default&#8221; scene_position=&#8221;center&#8221; text_color=&#8221;dark&#8221; text_align=&#8221;left&#8221; row_border_radius=&#8221;none&#8221; row_border_radius_applies=&#8221;bg&#8221; overflow=&#8221;visible&#8221; overlay_strength=&#8221;0.3&#8243; gradient_direction=&#8221;left_to_right&#8221; shape_divider_position=&#8221;bottom&#8221; bg_image_animation=&#8221;none&#8221;][vc_column column_padding=&#8221;no-extra-padding&#8221; column_padding_tablet=&#8221;inherit&#8221; column_padding_phone=&#8221;inherit&#8221;&#8230;<\/p>\n","protected":false},"author":3,"featured_media":5827,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[76],"tags":[],"class_list":["post-4753","post","type-post","status-publish","format-standard","has-post-thumbnail","category-optimum-sorting-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.1.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Safe on the road with Optimum Sorting | Optimum Sorting<\/title>\n<meta name=\"description\" content=\"Optimum Sorting proudly supports the &#039;Safe on the Road&#039; initiative, a meaningful project by the Belgian based company Printcity.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link 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